Comparison to Surrounding Areas
The median household income ($86,296) for 72738 is less than the median household income for Benton County ($93,506) and Hindsville town ($93,299). But it's more than 72773 ($39,044), 72756 ($72,230), 72764 ($65,898), 72703 ($60,568), 72727 ($75,402), 72740 ($63,250), Washington County ($70,639), and Madison County ($56,798).
| 72738 | $86,296 |
| Hindsville town | $93,299 |
| Benton County | $93,506 |
| Madison County | $56,798 |
| Washington County | $70,639 |
Get Median Household Income for all Zip Codes in Arkansas.
The average household income ($96,544) for 72738 is less than the average household income for 72703 ($101,781), 72756 ($98,736), Benton County ($126,066), and Washington County ($98,731). But it's more than 72727 ($87,912), 72740 ($85,976), 72764 ($90,281), 72773 ($66,820), Madison County ($76,677), and Hindsville town ($90,158).
| 72738 | $96,544 |
| Hindsville town | $90,158 |
| Benton County | $126,066 |
| Madison County | $76,677 |
| Washington County | $98,731 |
Get Average Household Income for all Zip Codes in Arkansas.
The per-capita income for 72738 is $31,449. The per capita income ($31,449) for 72738 is less than the per capita income for 72703 ($46,347), 72727 ($34,437), 72740 ($32,166), 72756 ($38,353), Washington County ($38,150), Benton County ($47,067), and Hindsville town ($35,733). But it's more than 72764 ($31,194), 72773 ($26,565), and Madison County ($29,672).
| 72738 | $31,449 |
| Hindsville town | $35,733 |
| Benton County | $47,067 |
| Madison County | $29,672 |
| Washington County | $38,150 |
Get Per-Capita Income for all Zip Codes in Arkansas.
9.4% of households make over $200,000 a year. The percent high income households (9.4%) for 72738 is less than the percent high income households for 72703 (10.8%), 72756 (9.5%), and Benton County (15.5%). But it's more than 72727 (5.3%), 72740 (6.1%), 72764 (5.8%), 72773 (5.2%), Washington County (9.3%), Madison County (4.8%), and Hindsville town (5.1%).
| 72738 | 9.4% |
| Hindsville town | 5.1% |
| Benton County | 15.5% |
| Madison County | 4.8% |
| Washington County | 9.3% |
Get High Income Households for all Zip Codes in Arkansas.
| under 25 years | 25 to 44 years | 45 to 64 years | 65 years and over | |
|---|---|---|---|---|
| 72738 | $-1 | $59,792 | $86,644 | $94,097 |
| Hindsville town | $-1 | $-1 | $-1 | $93,299 |
| Benton County | $58,954 | $104,969 | $111,311 | $61,303 |
| Madison County | $-1 | $76,234 | $64,550 | $40,725 |
| Washington County | $39,336 | $79,535 | $84,580 | $55,171 |
Get Median Household Income by Age of Householder for all Zip Codes in Arkansas.
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All income statistics above are the most current, comparable income statistics available from the US Census Bureau and are from the American Community Survey 2024 5-year estimates. You can find this information and other demographics for 72738 on the US Census Bureau’s website. These values are in 2024 inflation-adjusted dollars and were downloaded on 29 January 2026.
Margins of error for the income data are:
| Median Household Income | Average Household Income | Per Capita Income | High Income Households | Median Household Income by Age of Householder | ||||
|---|---|---|---|---|---|---|---|---|
| under 25 | 25 to 44 | 45 to 64 | 65+ | |||||
| 72738 | +/-$26,741 | +/-$16,796 | +/-$6,268 | +/-8.2% | +/-$-1 | +/-$41,013 | +/-$19,382 | +/-$41,608 |
| Hindsville town | +/-$55,253 | +/-$25,747 | +/-$9,622 | +/-9.2% | +/-$-1 | +/-$-1 | +/-$-1 | +/-$63,257 |
| Benton County | +/-$2,205 | +/-$3,579 | +/-$1,281 | +/-0.9% | +/-$10,698 | +/-$3,216 | +/-$4,246 | +/-$2,285 |
| Madison County | +/-$5,659 | +/-$7,954 | +/-$2,879 | +/-2.1% | +/-$-1 | +/-$15,734 | +/-$16,616 | +/-$3,806 |
| Washington County | +/-$2,107 | +/-$3,170 | +/-$1,169 | +/-0.9% | +/-$4,532 | +/-$2,452 | +/-$5,523 | +/-$3,106 |