Comparison to Surrounding Areas
The median household income ($103,092) for 38654 is less than the median household income for 38017 ($138,677) and 38672 ($116,184). But it's more than 38651 ($98,760), 38125 ($86,162), 38141 ($60,817), 38611 ($58,830), 38632 ($93,583), 38118 ($43,446), Marshall County ($53,458), DeSoto County ($85,297), Olive Branch city ($100,606), and Southaven city ($78,483).
| 38654 | $103,092 |
| Olive Branch city | $100,606 |
| Southaven city | $78,483 |
| DeSoto County | $85,297 |
| Marshall County | $53,458 |
Get Median Household Income for all Zip Codes in Mississippi.
The average household income ($120,022) for 38654 is less than the average household income for 38017 ($180,468) and 38672 ($121,763). But it's more than 38651 ($113,356), 38125 ($103,197), 38141 ($76,738), 38611 ($77,514), 38632 ($113,861), 38118 ($64,011), Marshall County ($73,596), DeSoto County ($101,760), Olive Branch city ($117,743), and Southaven city ($91,308).
| 38654 | $120,022 |
| Olive Branch city | $117,743 |
| Southaven city | $91,308 |
| DeSoto County | $101,760 |
| Marshall County | $73,596 |
Get Average Household Income for all Zip Codes in Mississippi.
The per-capita income for 38654 is $43,486. The per capita income ($43,486) for 38654 is less than the per capita income for 38017 ($65,812) and 38672 ($43,509). But it's more than 38651 ($42,592), 38125 ($39,115), 38141 ($26,984), 38611 ($29,778), 38632 ($42,120), 38118 ($22,369), Marshall County ($28,455), DeSoto County ($38,113), Olive Branch city ($43,248), and Southaven city ($35,303).
| 38654 | $43,486 |
| Olive Branch city | $43,248 |
| Southaven city | $35,303 |
| DeSoto County | $38,113 |
| Marshall County | $28,455 |
Get Per-Capita Income for all Zip Codes in Mississippi.
12.8% of households make over $200,000 a year. The percent high income households (12.8%) for 38654 is less than the percent high income households for 38017 (30.7%), 38632 (14.1%), and 38651 (13.3%). But it's more than 38672 (8.4%), 38118 (2.0%), 38125 (7.8%), 38141 (3.7%), 38611 (3.4%), Marshall County (3.8%), DeSoto County (9.4%), Olive Branch city (10.7%), and Southaven city (6.4%).
| 38654 | 12.8% |
| Olive Branch city | 10.7% |
| Southaven city | 6.4% |
| DeSoto County | 9.4% |
| Marshall County | 3.8% |
Get High Income Households for all Zip Codes in Mississippi.
| under 25 years | 25 to 44 years | 45 to 64 years | 65 years and over | |
|---|---|---|---|---|
| 38654 | $117,564 | $103,450 | $112,500 | $75,537 |
| Olive Branch city | $117,564 | $101,379 | $111,356 | $71,769 |
| Southaven city | $24,314 | $80,763 | $98,736 | $62,531 |
| DeSoto County | $53,382 | $88,716 | $103,401 | $60,365 |
| Marshall County | $38,302 | $59,339 | $67,214 | $36,838 |
Get Median Household Income by Age of Householder for all Zip Codes in Mississippi.
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All income statistics above are the most current, comparable income statistics available from the US Census Bureau and are from the American Community Survey 2024 5-year estimates. You can find this information and other demographics for 38654 on the US Census Bureau’s website. These values are in 2024 inflation-adjusted dollars and were downloaded on 29 January 2026.
Margins of error for the income data are:
| Median Household Income | Average Household Income | Per Capita Income | High Income Households | Median Household Income by Age of Householder | ||||
|---|---|---|---|---|---|---|---|---|
| under 25 | 25 to 44 | 45 to 64 | 65+ | |||||
| 38654 | +/-$6,735 | +/-$5,877 | +/-$2,115 | +/-2.1% | +/-$89,494 | +/-$11,563 | +/-$7,444 | +/-$8,638 |
| Olive Branch city | +/-$8,563 | +/-$6,544 | +/-$2,501 | +/-1.9% | +/-$89,494 | +/-$10,296 | +/-$4,162 | +/-$8,149 |
| Southaven city | +/-$3,946 | +/-$4,515 | +/-$1,887 | +/-2.1% | +/-$8,169 | +/-$8,743 | +/-$3,488 | +/-$4,173 |
| DeSoto County | +/-$2,588 | +/-$2,686 | +/-$930 | +/-1.2% | +/-$26,748 | +/-$4,117 | +/-$4,981 | +/-$3,870 |
| Marshall County | +/-$7,014 | +/-$6,610 | +/-$2,372 | +/-1.5% | +/-$12,353 | +/-$6,650 | +/-$5,418 | +/-$9,141 |