Comparison to Surrounding Areas
The median household income ($38,294) for 72390 is less than the median household income for 72355 ($55,307) and Phillips County ($40,134). But it's more than 72342 ($36,905), 72360 ($22,574), 72374 ($-1), and Helena-West Helena city ($36,019).
| 72390 | $38,294 |
| Helena-West Helena city | $36,019 |
| Phillips County | $40,134 |
Get Median Household Income for all Zip Codes in Arkansas.
The average household income ($50,886) for 72390 is less than the average household income for 72355 ($72,000), 72374 ($61,908), and Phillips County ($54,873). But it's more than 72342 ($47,225), 72360 ($40,700), and Helena-West Helena city ($45,904).
| 72390 | $50,886 |
| Helena-West Helena city | $45,904 |
| Phillips County | $54,873 |
Get Average Household Income for all Zip Codes in Arkansas.
The per-capita income for 72390 is $19,783. The per capita income ($19,783) for 72390 is less than the per capita income for 72342 ($20,836), 72355 ($30,269), 72374 ($27,009), and Phillips County ($22,343). But it's more than 72360 ($17,436) and Helena-West Helena city ($18,871).
| 72390 | $19,783 |
| Helena-West Helena city | $18,871 |
| Phillips County | $22,343 |
Get Per-Capita Income for all Zip Codes in Arkansas.
1.6% of households make over $200,000 a year. The percent high income households (1.6%) for 72390 is less than the percent high income households for 72374 (3.8%) and Phillips County (1.9%). But it's more than 72342 (0.1%), 72355 (1.2%), 72360 (0.0%), and Helena-West Helena city (0.0%).
| 72390 | 1.6% |
| Helena-West Helena city | 0.0% |
| Phillips County | 1.9% |
Get High Income Households for all Zip Codes in Arkansas.
| under 25 years | 25 to 44 years | 45 to 64 years | 65 years and over | |
|---|---|---|---|---|
| 72390 | $-1 | $45,605 | $51,667 | $32,153 |
| Helena-West Helena city | $-1 | $42,925 | $36,553 | $33,380 |
| Phillips County | $-1 | $48,808 | $45,982 | $31,843 |
Get Median Household Income by Age of Householder for all Zip Codes in Arkansas.
Use our lookalike & filtering workflow to discover every zip that matches your ideal market profile.
Our Income By Zip Code Lists let you start with a zip like 72390, then automatically find hundreds of similar zips by income, demographics, and growth potential — so you can build a smarter target list in minutes.
Get Your Income By Zip Code List
Get all zip codes in a state or the entire US with data such as median household income.
Starting at $65.
All income statistics above are the most current, comparable income statistics available from the US Census Bureau and are from the American Community Survey 2024 5-year estimates. You can find this information and other demographics for 72390 on the US Census Bureau’s website. These values are in 2024 inflation-adjusted dollars and were downloaded on 29 January 2026.
Margins of error for the income data are:
| Median Household Income | Average Household Income | Per Capita Income | High Income Households | Median Household Income by Age of Householder | ||||
|---|---|---|---|---|---|---|---|---|
| under 25 | 25 to 44 | 45 to 64 | 65+ | |||||
| 72390 | +/-$5,902 | +/-$6,064 | +/-$1,653 | +/-1.7% | +/-$-1 | +/-$21,958 | +/-$17,517 | +/-$8,632 |
| Helena-West Helena city | +/-$7,469 | +/-$4,747 | +/-$1,811 | +/-1.2% | +/-$-1 | +/-$17,264 | +/-$11,888 | +/-$9,929 |
| Phillips County | +/-$4,740 | +/-$4,811 | +/-$1,567 | +/-1.0% | +/-$-1 | +/-$7,896 | +/-$13,538 | +/-$7,063 |